This press release has been published without editing
Mobile advertising technology company, CIAmedia today announced that its free caller identification app, Kim Ariyor? has already topped seven million downloads achieving number one ranking in both Google Play (Android) and the iPhone App Store in the Utility category and making it the most popular caller identification app in Turkey.
Competing with hugely popular mobile games and social media apps, Kim Ariyor? also ranks extremely well against all free apps, currently sitting at position 13 (App Store) and 18 (Google Play) and has achieved a highly valued four star customer rating in both app stores.
Proving that Turkish mobile consumers value their privacy and mobile functionality, Kim Ariyor? allows users to identify whoever is calling them (from outside their personal contacts) and to block unwanted calls from telemarketers for example. It also allows users to save and back-up their contacts which consumers find useful when switching phones, in particular from one mobile operating system to another.
Moreover, the free app helps consumers reach the businesses and services that they want by automatically suggesting alternative merchants nearby when a call goes unanswered. Typically restaurants, banks, insurances, car dealers, consumer electronics stores, DIY stores, taxis, sports and fashion retailers, and medical doctors are bad at picking up the phone. Once a call is completed the user is also prompted to rate and review the quality of their experience, providing useful feedback to other users on the businesses that they routinely interact with.
Claudia Dreier-Poepperl, CEO and founder at CIAmedia, said: “Achieving seven million plus downloads and 4star ratings in both app stores really shows how Turkish mobile consumers value their privacy and also how sophisticated they are as mobile consumers.”
“With up to 40 per cent of business calls going unanswered, the CIAmedia app also represents a way for merchants and businesses to reach mobile consumers by suggesting alternative contact numbers or displaying adverts and offers that benefit the consumer right at the moment of need.”
About CIAmedia
CIAmedia is a mobile ad-tech company that delivers Call Triggered Advertising, creating entirely new mobile ad-inventory space that is initiated by voice calls and not only based on browsing or in-app activity. Turning almost every phone call into a new advertising opportunity CIAmedia’s patented ad-technology, processes a user’s call behaviour in real time to provide highly relevant targeting options for advertisers.
CIAmedia’s technology runs in its popular Android apps Kim Ariyor? and CIA – Caller Identification App™ (cia-app.com) with more than 25 million users around the globe. In Turkey the app has already created over 80 million impressions creating a huge opportunity for major brands and advertisers to target consumers. The ad-technology is also available via the CIA SDK to app publishers and developers who wish to instantly increase ad-impressions and revenue from their apps.
Formed in 2013 CIAmedia GmbH is privately held with headquarters in Vienna, Austria.
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